Redesigning a Football Training & Management App to Improve Efficiency and Engagement
A centralized app for football clubs and academies to manage training, schedules, and player engagement.
PAIN POINTS
Problems VS Solutions
When I started exploring the existing app, I noticed a pattern: players were frustrated not only with the look of the product, but with how much effort it took to use. Registration felt like a barrier, navigation was confusing, and the calendar was overloaded with details.
Problems
Solutions
Lack of UX expertise in decision-making
The app was released quickly without design oversight or a system in place, leading to inconsistent patterns and usability gaps.
Research-driven redesign
Introduced structured UX practices and a unified design system, grounding decisions in user insights.
Outdated and cluttered design
Visuals were heavy, inconsistent, and difficult to scan, making everyday use frustrating.
Clean, modern, consistent UI
Applied a clean, modern UI with clear hierarchy, consistency, and improved readability.
Complicated and confusing registration
Onboarding involved too many steps, unclear errors, and frequent drop-offs.
Streamlined onboarding
Simplified registration with fewer steps, direct login links, and automatic language detection.
Calendar is uninformative and overloaded
The schedule was hard to interpret, with cluttered details and poor task differentiation.
Structured, easy-to-scan calendar
Redesigned the calendar with clearer structure, grouped activities, and intuitive visual cues to make schedules easy to scan at a glance.
Cumbersome wellness questionnaire
The survey was long, text-heavy, and difficult to scan, which discouraged players from completing it regularly.
Lightweight, user-friendly surveys
Redesigned the questionnaire with concise questions, clear formatting, and visual inputs, making it faster and more engaging to complete.
Research & Insights
User interviews
When I started exploring the existing app, I noticed a pattern: players were frustrated not only with the look of the product, but with how much effort it took to use. Registration felt like a barrier, navigation was confusing, and the calendar was overloaded with details.
“The survey feels long, I don’t always want to fill it in.”
“Important actions are hidden. I wish the main stuff were right there at the bottom.”
“It would be great if the app reminded me about equipment before training.”
“It would be easier if I could just log in with Face ID.”
FEATURE
Widgets & Notifications
Extended access to schedules through widgets and real-time notifications, enabling quick visibility on the home screen and keeping users informed about changes without requiring app entry.
FEATURE
Guided Wellness Check-In
Simplified the wellness survey into a guided, low-friction flow with clear visual feedback. This increased completion rates and improved the quality of collected data.
FEATURE
Seamless & Secure Authentication
Introduced biometric authentication to eliminate repetitive login steps while maintaining security standards. This improved return-user experience and reduced dependency on email-based access.
FEATURE
Structured Schedule & Session Clarity
Redesigned the calendar into a structured, time-based layout with a clear session hierarchy. This improved scanability and enabled players to quickly understand and plan their daily workload.
RESULTS
Takeaways
1
Clarity
Clearer onboarding, navigation, and scheduling flows made the app easier to understand and simpler to use for players and coaches.
2
Engagement
Reduced friction in registration, calendar usage, and wellness tracking helped improve participation and overall player engagement.
3
Confidence
Prototype testing validated the redesign early, showing that the new experience felt lighter, easier, and more professional.
4
Product Value
Validated handoff designs enabled a smooth transition into development and created a strong foundation for implementation and future iteration.
